How to Get Loyal and Highest ROI (Return On Investment) Customers Through Facebook?
We are living in today’s world of Globalization where accessing to the free data and information is probably the easiest thing. Different search engines like Google and Bing have made this easier further by providing the easy to use interface to the customers. In this scenario, different companies face hardships and troubles because customers or the end users can get the both the positive and negative information related to their products. Sometimes this works the best and sometimes this fires back the brands. Just because of this, different brands are working very hard to get the loyal customers in today’s time of information chaos. In this chaotic environment owith free flow of information, Facebook has helped hundreds of different brands in cutting out their negativity around them. Facebook is the world largest social media site with 2.2 Billion users and 1.2 Billion daily active users. As per a research by Hubspot, an average user spends about 50 minutes daily on Facebook. This gives the opportunity to play around it to make their brands free from any negativity. In result, online marketers and brands have been actively watching and spying on their target audience to counter any negativity. Working against any negativity helps brands in finding and retaining the loyal customers. This cycle of creating the loyal customers starts with 3 main things.
1. Creating daily engaging posts
People love to talk and love to share their stories. Just because of this, creating daily engaging post or video can help brands in creating engagement. Creating engagement through daily posts and videos not only create awareness but also it drives the Conversions. This thing also helps brands in creating positivity around them which, in result, increases the over-all brand equity and brand value.
2. Good relations with the customers
Acquiring the customers is not a difficult task but retaining the same customer is the most difficult task. For retaining the customers, online marketers try their best in maintaining their relationships mostly through Facebook Messenger Marketing. This is modern day marketing technique which is quite successful in breaking the online clutter. For this, marketers are using KiboPush, a FREE messenger marketing platform. Though this platform, marketers can manage their Facebook pages on a single dashboard where marketers can send the reminder messages to the people who have liked their pages.
3. Provide valuable information
People love FREE things and this is probably the most famous way of driving the traffic to any site and convert them the royal customers. Just because of this, almost every website out on the internet gives the PopAds for subscribing their newsletters. Combining all the above things in any marketing strategy can drive huge traffic and loyal customers in a very limited time. On the same hand, different online marketers also send different FREE online resources of different marketers to create awareness around their brands.